June’s Fashion Top 10

June’s Fashion Top 10

Social Pulse

Did you know that SHEIN, Vinted, and Next were among the most visited fashion brands in June 2023?Watch the video below to spot the full top ten rankings. Did you guess the top 5? Here’s what we found, and why it matters: E-commerce giants like Shein and Boohoo are...
ChatGPT’s Growth Subsides

ChatGPT’s Growth Subsides

Social Pulse

The rapid growth of ChatGPT’s audience has subsided… Ipsos iris data shows that between December 2022 and the end of March 2023, the average daily users for ChatGPT more than quadrupled. Since April however, the audience has plateaued. Using Ipsos...
Music Streaming Apps

Music Streaming Apps

Social Pulse

We’ve used Ipsos iris to compare the three biggest music streaming apps: Apple Music, Spotify and Amazon Music.Apple Music has the biggest audience, reaching 25.4 million people in May – over half of all internet users (51%). Spotify had 21.0 million users...
Amazon Prime Day

Amazon Prime Day

Social Pulse

Amazon’s annual Prime Day event took place on Tuesday and Wednesday, with shoppers snapping up deals on everything from hair dryers to air fryers. Ipsos iris data shows that despite the cost of living crisis, time spent across the Amazon app and amazon.co.uk was...