Ipsos insights, You asked, we answered
How can dayparts analysis help me identify opportunities and threats? The internet has revolutionised the fast food and delivery category. Now, at almost any hour of the day, you can order food to your door with just a few clicks or taps. One of the...
Case Studies, Ipsos insights
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Ipsos insights, You asked, we answered
How do I reach a specialised audience? Ipsos iris gives brands a deep understanding of their audience and their sector, with over 60 different profiling variables available across age, income, media consumption and a wide range of lifestyle statements. This month we...