Food Delivery Apps

Food Delivery Apps

⏰ As the clocks go back and British Summer Time ends, one brand that might be sad to see the season go is Uber Eats. New Ipsos iris data shows August 2025 was a record month for the platform, with 11.2 million app users – up 48% year-on-year and the highest...
Strava & Runna

Strava & Runna

🍂🏃As summer turns to autumn and temperatures drop, more Britons are getting outdoors to exercise – and tracking their progress along the way. Ipsos iris data shows that 4.3 million people used the Strava app in July – a 22% increase from the previous year....
Summer Festivals

Summer Festivals

☀️ The sun is setting on another summer, and with it another UK festival season.Using Ipsos iris data, we delved into the online visitors for festival websites, to help understand who made up some of the biggest music crowds. 🏆 Glastonbury is the best-attended...
Online Safety Act

Online Safety Act

It’s been one month since the Online Safety Act came into force in the UK and Ipsos has been watching as industry tries to put policy into practice – often with mixed response 👇In general, users in the UK are onboard with regulation: Ipsos research finds...
Summer of Love

Summer of Love

Has it been a summer of love? According to data from Ipsos iris, it might have been for Hinge users.Since February this year, Hinge has replaced Tinder as the UK’s most used dating app. But things really heated up in July with 1.9 million people using the Hinge app –...
Jet2 & Airlines

Jet2 & Airlines

You may have heard “nothing beats a Jet2 holiday” making the rounds on social media this summer – but does the data back it up? ☀️ Our Ipsos iris data for June revealed easyJet as the biggest airline online, with 6 million visitors, followed by British Airways...