Monzo Bank Most Popular for 25-34

Monzo Bank Most Popular for 25-34

Did you know that Monzo Bank is the most used banking app among 25-34 year olds?According to Ipsos iris, more than one in five people (21.4%) aged 25 to 34 accessed the Monzo app in September 2023, an increase of over two percentage points year on year.While younger...
Black Friday 2023

Black Friday 2023

Black Friday is one of the most popular shopping periods for people to bag great discounts. With the importance of Black Friday showing no sign of abating, our Shopper Insights and Audience Measurement experts pulled data from our online audience measurement service,...
Duolingo Daypart Analysis

Duolingo Daypart Analysis

What does your typical evening involve? Dinner? A boxset? Spanish intransitive verbs?UKOM endorsed data from Ipsos iris shows that of the top 100 most popular apps in the UK, Duolingo sees the greatest share of its engagement between 8pm and midnight.One third (33%)...