Blindspots: Invisible by Design

Blindspots: Invisible by Design

Embracing the AI Revolution in Financial Services… The digital landscape is undergoing a seismic shift with the rise of generative AI tools such as ChatGPT, which are redefining how consumers engage with financial services. As detailed in the latest Ipsos...
Online Safety Act

Online Safety Act

It’s been one month since the Online Safety Act came into force in the UK and Ipsos has been watching as industry tries to put policy into practice – often with mixed response 👇In general, users in the UK are onboard with regulation: Ipsos research finds...
Summer of Love

Summer of Love

Has it been a summer of love? According to data from Ipsos iris, it might have been for Hinge users.Since February this year, Hinge has replaced Tinder as the UK’s most used dating app. But things really heated up in July with 1.9 million people using the Hinge app –...
Jet2 & Airlines

Jet2 & Airlines

You may have heard “nothing beats a Jet2 holiday” making the rounds on social media this summer – but does the data back it up? ☀️ Our Ipsos iris data for June revealed easyJet as the biggest airline online, with 6 million visitors, followed by British Airways...
Womens Euro Final

Womens Euro Final

England’s win in the Women’s Euro final was the most watched live television event of the year so far, with figures from ITV suggesting a peak of 16 million people watching across the BBC and ITV.If we take a look at how this impacted online activity, our UKOM...