Womens Euro Final

Womens Euro Final

England’s win in the Women’s Euro final was the most watched live television event of the year so far, with figures from ITV suggesting a peak of 16 million people watching across the BBC and ITV.If we take a look at how this impacted online activity, our UKOM...
Supermarket Loyalty Apps

Supermarket Loyalty Apps

Loyalty schemes have been a pillar of the grocery category for decades, but there has been renewed competition over the last few years, with a growing number of brands offering exclusive prices for members. As a result, most loyalty schemes have enjoyed healthy growth...
Chess

Chess

Chess is undergoing a digital renaissance, and it’s highlighting new digital opportunities for brands. In a world where short-form content and activities with short attention spans are so popular, younger people love to engage in activities that can be completed in...
Amazon Prime Day 2025

Amazon Prime Day 2025

The Amazon Prime Day 2025 frenzy has subsided, and a fascinating trend has emerged from the noise. It’s not just about who is buying, but how they are buying.As the data from the four-day event rolls in, we’re seeing a clear picture of the “Deal...
ITVX & Disney+

ITVX & Disney+

The UK’s streaming landscape is set for a significant shake-up! From 16th July, Disney+ and ITVX are launching a new partnership, offering a curated selection of each other’s hit shows at no extra cost to their subscribers.This is a landmark move, and our...
Deals & Cashback

Deals & Cashback

Everyone loves a bargain: whether that’s perusing Amazon’s Prime Day sale or the simple satisfaction of a yellow-sticker find at the supermarket, the appeal of a good deal is a powerful driver of consumer behaviour. This trend is clearly reflected in the digital...