Netflix Winning SVoD Race

Netflix Winning SVoD Race

The number of people using at least two apps out of Netflix, Amazon Prime Video and Disney+ has increased by 20% year on year for mobile and tablet devices.The latest UKOM endorsed data from Ipsos iris shows that the number of people accessing at least two of the...
July’s Banking Top 10

July’s Banking Top 10

📈 The latest Ipsos iris banking rankings are in, spotlighting the top 10 most visited retail banking brands by audience!🏆Leading the pack, Barclays forged ahead with a whopping 10.55 million digital visitors, while Santander UK and NatWest completed the...
Did You Know? Dating Apps

Did You Know? Dating Apps

Ipsos iris can also look at specific apps, or groups of apps, and break these down into distinct demographic groups. For this “Did You Know”, we’ve chosen to focus on dating apps, and the reach that some of the leading apps have. This is especially...
Announcing the Ipsos iris September Webinar

Announcing the Ipsos iris September Webinar

Did you know that 49 million people visit online retailers each month? Or that we spend 8% of our online lives on retail sites and apps? Across over 2,000 brands? Online retail is a vast and complex category, which is constantly evolving. Combine that with the rapid...
Women’s World Cup

Women’s World Cup

15/08/2023 England’s quarter final clash with Colombia on Saturday gave the ITVX app its highest audience of the year – in England, at least.Ipsos iris data shows that 749,000 people in England used the ITVX app on Saturday, 12th August, 96% higher than...